Leo Lu: Expert Article
THE ART OF NEGOTIATION AND PERSUASION At its core, the word 'negotiation' simply means the act of reaching an agreement where both sides feel that they have won. As a buyer and seller of high-end goods, I am constantly going back and forth with people, negotiating down to the last cent. It happens more often than you might think, even outside of financial transactions. Whether you're discussing a salary, haggling at a market, or deciding what to watch with family, negotiation is part of daily life. The key to winning a negotiation is to focus on five key factors: understanding your worth, actively listening, emphasizing mutual benefits, using storytelling, and always negotiating more. Understand Your Worth To understand your worth, you need to know what value you hold in your product or your offering. If you are planning to sell a product, make sure you know roughly what the item is worth to ensure that you are not overcharging or selling yourself short. If you are b...